The Petersham respects your privacy and is committed to protecting the personal information
that you share with us. Generally, you can browse through our website without giving us any
information about yourself. When we do need your personal information to provide services that
you request or when you choose to provide us with your personal information, this policy
describes how we collect and use your personal information.
Personal information means any information that may be used to identify an individual, including,
but not limited to, a first and last name, email address, a home, postal or other physical address,
other contact information, title, birth date, gender, occupation, industry, personal interests and
other information when needed to provide a service you requested.
When you browse our website, you do so anonymously, unless you have previously indicated that
you wish The Petersham to remember your login and password. We don't automatically collect
personal information, including your email address. We do log your IP address (the Internet
address of your computer) to give us an idea of which part of our website you visit and how long
you spend there. But we do not link your IP address to any personal information unless you have
logged in to our website. Like many other commercial websites, The Petersham website may use a
standard technology called a "cookie" to collect information about how you use the site. Please
go to "Cookies and Tracking Information" below for more information.
The Petersham collects personal information when you register with The Petersham for an account
with The Petersham, when you use certain products or services of The Petersham, when you register
to attend a seminar or participate in an online survey, when you ask to be included in an email
or other mailing list, or you submit an entry for a sweepstakes or other promotions, or when you
submit your personal information to The Petersham for any other reason. From time to time, The
Petersham receives personal information from business partners and vendors. The Petersham only
uses such information if it has been collected in accordance with acceptable privacy practices
consistent with this Policy and applicable laws.
Access to certain web pages of The Petersham may require a login and a password. The use of those
web pages, and the information or programs downloadable from those sites, may be governed by a
written agreement between your employer and The Petersham. Unless you request deletion of your
personal information as specified below, your personal information may be retained by The Petersham
to verify compliance with the agreement, log software licenses granted, to track software downloaded
from those pages, or track usage of other applications available on those pages.
When personal information is collected, we will inform you at the point of collection the purpose
for the collection. The Petersham will not transfer your personal information to third parties
without your consent, except under the limited conditions described under the discussion entitled
"Information Sharing and Disclosure" below.
If you choose to provide us with your personal information, we may only transfer that information,
within The Petersham or to The Petersham's third party service providers with your permission.
Upon receiving your permission, we may transfer your information across borders and from your
country or jurisdiction to other countries or jurisdictions around the world.
We will always give you the opportunity to "opt out" of receiving direct marketing or market
research information. This means we assume you have given us your consent to collect and use your
information in accordance with this Policy unless you take affirmative action to indicate that
you do not consent, for instance by clicking or checking the appropriate option or box at the
point of collection. In some cases, when applicable, we will provide you with the opportunity to
"opt in." This means we will require your affirmative action to indicate your consent before we
use your information for purposes other than the purpose for which it was submitted.
Cookies and tracking technology
A cookie is a small data file that certain websites write to your hard drive when you visit them.
A cookie file can contain information such as a user ID that the site uses to track the pages
you've visited, but the only personal information a cookie can contain is information you supply
yourself. A cookie can't read data off your hard disk or read cookie files created by other sites.
determine the usefulness of our website information to our users and to see how effective our navigational
structure is in helping users reach that information.
If you prefer not to receive cookies while browsing our website, you can set your browser to
warn you before accepting cookies and refuse the cookie when your browser alerts you to its
presence. You can also refuse all cookies by turning them off in your browser, although you
may not be able to take full advantage of The Petersham's website if you do so. In particular,
you may be required to accept cookies in order to complete certain actions on our website. You
do not need to have cookies turned on, however, to use/navigate through many parts of our website,
except access to certain of The Petersham's web pages may require a login and password.
How we use information collected
The Petersham uses information for several general purposes: to fulfil your requests for
certain products and services, to personalise your experience on our website, to keep you up to
date on the latest service announcements, special offers or other information we think you'd like
to hear about either from us or from our business partners, and to better understand your needs
and provide you with better services. We may also use your information to send you, or to have
our business partners send you, direct marketing information or contact you for market research.
Information sharing and disclosure
Your personal information is never shared outside The Petersham without your permission, except
under conditions explained below.
The Petersham may send your personal information to other companies or people under any of the
following circumstances: when we have your consent to share the information; we need to share
your information to provide the product or service you have requested; we need to send the
information to companies who work on behalf of The Petersham to provide a product or service to
you (we will only provide those companies the information they need to deliver the service, and
they are prohibited from using that information for any other purpose); or we want to keep you up
to date on the latest product announcements, software updates, special offers or other information
we think you'd like to hear about either from us or from our business partners (unless you have
opted out of these types of communications). We will also disclose your personal information if
personal safety, the public or our websites.
Children and privacy
Our websites do not target and are not intended to attract children under the age of 15. The
Petersham does not knowingly solicit personal information from children under the age of 15 or
send them requests for personal information.
Third party sites
The Petersham's website contains links to other sites. The Petersham does not share your personal
information with those websites and is not responsible for their privacy practices. We encourage
you to learn about the privacy policies of those companies.
Our website may contain links to websites operated by other companies. Some of these third-party
sites may be co-branded with a The Petersham logo, even though they are not operated or maintained
by The Petersham. Although we choose our business partners carefully, The Petersham is not
responsible for the privacy practices of websites operated by third parties that are linked to our
party website to determine how they will handle any information they collect from you.
The Petersham will amend this policy from time to time. If we make any substantial changes in the
way we use your personal information we will make that information available by posting a notice
on this site.
Questions or suggestions
If you have questions or concerns about our collection, use, or disclosure of your personal information,
please email us at
This document was last updated May 2014.
For further information or advice please contact The Petersham via our online form or
call 020 8940 7471.